KNOW YOUR EMAIL MARKETING LAWS

email marketing laws

KNOW YOUR EMAIL MARKETING LAWS

Email is considered as an important medium of marketing. It is the easiest way to reach a large number of customers in less time and cost. Dealing with email marketing is not very easy, you have to understand the email marketing laws before you start your campaign. Companies are constantly in competition, no one wants to be a spammer. It will damage your reputation and the customer’s perception of the company.

 

WHAT ARE THE BASIC EMAIL MARKETING LAWS YOU SHOULD FOLLOW?

The laws appear to be complicated, but don’t let them change your decision or dissuade you from of using one of the most effective marketing strategies. So before you decide to use email marketing briefly read through the following pointers. In the US we have the CAN-SPAM legislation. Canada has CASL or the Canada Anti Spam Law. Make sure you are aware of the laws in your location and follow them. The last thing you want is a lawsuit or pissed off attorney on your tail.

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Originally posted 2016-10-20 13:32:22. Republished by Blog Post Promoter